Sculpture by the Lakes is a perfectly curated oasis that breaks down barriers between you and your surroundings. This stunning Sculpture Park nestled in the Dorset hills is one of the most remarkable places to visit, but the original branding and story undersold the experience. By getting under the skin of what made this sculpture park so special, meant I could unlock a whole new look, feel and vision from the brand. This meant turning a functional venue into an experience to get lost in and ‘immerse your senses’.
The new brand story and identity helped connect together their restaurant, gardens and my new creation ‘The Maker’s Yard’ all around a feeling of tranquillity and calm. This concept was rolled out across a new website, print collateral, posters, menus, adverts, maps and signage.
To see more on this project, take a look at the full Sculpture by the Lakes case study page.
